Digiprint Nettl has launched an environmentally friendly range of products following the installation of an HP Latex R1000 printer.

Established in 1987 as a litho and copy shop in Bath and Chippenham, Digiprint Nettl now offers all kinds of print, and has two advanced design and digital print studios.

In January it opened a new signs, display, and exhibition factory to further widen its offering to customers and this led to the purchase of the Latex R1000, which was installed in the same month.

Running alongside an HP Latex 800W printer, which was installed a few months earlier in October, the Latex R1000 has changed the way the company operates, particularly the machine’s use of water-based HP Latex inks, which have enabled the business to roll out its new range of products.

“Our most important requirement when investing in the printer was the environmentally friendly Latex technology,” said Ben Gregory, director of Digiprint Nettl.

“Our business became carbon neutral in 2015 and Climate Positive in 2019, and HP Latex was an essential step to help us achieve this goal.

“For us, choosing to partner with HP was deliberate and researched extensively. As a result of the new HP Latex R1000 investment, we are going to be launching a fully comprehensive range of PVC-free environmentally friendly sign and display products.”

He added: “Having already offered HP Latex to our customers for roll-to-roll printing, adding the flatbed option with an HP R1000 will deliver new markets instantly.

“We have secured contracts with schools, councils, government bodies and larger businesses all due to the increased eco-friendly options available to us now.

“Within a week of installing the HP R1000 we had customers enquiring about new products and services that were previously not achievable. For example, a customer who uses our business for regular print has placed orders for bespoke packaging boxes for large items and has ordered point-of-sale and pallet wrappers to match.

“Another business was ordering transfers for skateboards from China; after some testing on our HP R1000 we profiled a film and have landed an order of over 5,000 skateboard prints.”

Digiprint Nettl is a long-term HP customer, having taken on its first HP printer in the 1990s and regularly upgrading its production setup with the manufacturer ever since.